Apple: 200 employees laid off from Self driving car project
Why has Apple fired 200 people from its car project and relocated them to other projects in the company ? Are they trying to get away from car project ?
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- Uber #mugaLevel 5 self driving cars is at best a decade away. Pretty much everyone in the industry is acknowledging this now.
- @JimRaynor - you’re just bitter cuz Kerrigan would rather get plowed in bed by a random ultralisk than choose ur measly Terran dick (jk🤣)
L5 for personal vehicles is going nowhere anytime soon. A better system is to make cars and fuel incredibly cheap, employ more human drivers. How much value do you get by having an autonomous vehicle? So most baristas can save 30 min of their life on a commute? Uber already solves efficiency issue, just not the cost-profit problem
- @pTfU32 how many software engineers are there on the road compared to the other workers who don’t have a high paying job. Agree that software engineers are “overpaid”. But you have to realize most workers aren’t getting overpaid software TC and have to drive. You’re talking about saving 30 min for 1% of the population. Whereas I’m saying that saving 30 min for most workers’ lives won’t amount to much anyways.
- Uber jidaoArgo tech is no better than any other startups, inside information as well...
Uber tech is crap but that every one knows.
Lyft is trying hard to replicate ATG, at least that's how they tried to sell it to me, so they're doomed...
Realistically, only waymo and Tesla have a chance right nowJan 273
- Nokia DurkaApple has as much to do with cars as Boeing does with dildos. Probably a good call. Now if they just stop making watches...
- So in the 8 years since jobs stepped down, apple managed to release homepod, which sold a couple million units and gets a ~5% share of the smart speaker market. A me-too product. This is what the largest richest company in the world, which vast resources, a tremendous brand, great engineers, fabulous marketing and so on can muster? Color me unimpressed. The watch at least had some potential and did kinda good volume. Meanwhile Cook has managed to basically double the iphone's price from $499/$599 to $999-$1449. He's great at operations, but where's the innovation? Where's the new products? Where's the whole new product categories? Where is Apple leading the industry? Where's the bench for when iPhone sales drop?Jan 263
- AirPods is an amazing product and there’s nothing like it on the market right now. Most smartphone prices have gone up (even doubled) after 2011. In terms of innovation, I don’t think Apple has ever made anything new that the world had never seen before. Apple specializes in re-inventing existing technology and making it better and easier to use. I don’t think that has changed a lot since 2011. Go use a homepod and you will find how good it sounds. Use an airpod and you’ll never feel the need to unplug your earphones from your ears ever again. The ECG on apple watch is literally saving lives. Siri and apple maps are probably lagging but I have found Siri improving every day. Siri shortcuts is really handy and not many personal assistants can do it if I am not wrong. If this is not innovation, I don’t know what is.
- There's incremental innovation on airpods. But really, airpods are an accessory. It's not a core tech product. It makes the iPhone experience slightly better (and more expensive). Both iPad and iPhone (and even iPod) were huge innovations which defined the modern consumer markets. Everyone in the industry was chasing Apple. (Until recently where companies like Huawei, Oppo and a few others are out innovating). I don't mean to diminish some of the cool and hard work that apple engineers are doing on incremental improvements to the phone, or whatever else. It's hard to do big changes to an entrenched product like iPhone. But Apple, under Jobs kept coming out with industry leading new products and new product categories. That's not happening now imo. There's some incrementally cool things like airpods and some me too products like homepods; but that is totally different (in scale, in importance and in revenue). No one else cares to try to make a homepod, they are busy fighting with echo and Google home. The investment in a self driving car, or even an apple branded car seemed like it had the potential to be industry disrupting. With that cut, I wonder what Apple is going to release now, and I'm not optimistic. Hopefully not a $100 more expensive iPhone 12 with some interesting but not groundbreaking features.
- Apple zrqv72I really can’t stand idiocy. Apple has released significant products since Jobs (it does so every year) and released several new product categories (speakers, wearables, pay, music I think too). As for innovating - I’m 2010 every dev who hated Apple claimed they never innovated because they waited for the Zune to come out before making the iPod. And Apple iterated and did it well. Now all of a sudden in 2019, people blame Apple for not being the first mover if there is a shortfall. There is a lot to criticize Apple on but give me a break. Amazon puts out failed product after failed product and doesn’t care because it’s trying to see what works at this point. Apple isn’t like that. Sorry.Jan 274
- iPod was released in 2001, zune came out in 2006. Before iPod, there were almost no portable mp3 players. Minidisc had a following in Japan and a few niches. iRiver had a portable mp3 player, but it was hard to use and almost no one bought it. So iPod was a transformative product, which Microsoft dismissed. They jumped on the zune bandwagon only as the portable music player market was on the decline. Anyways, we can agree to disagree. I see Apple of today polishing it's existing ecosystem, incrementally increasing price and not releasing transformative products. The watch is about the closest to a new product category, and that was released without Jobs (though perhaps Jobs gave the initial green light). The company today is different than under Jobs. Amazon has always had a different philosophy of trying to iterate fast, ship products quickly and often before they are ready and then respond to customer and market feedback. That has led to some failures, but also led to some huge successes. Maybe Apple is constrained to live up to it's past. In any event, I don't see the innovation coming out of apple that they once had.
- You are right. We have to agree to disagree. While I do agree that of late, Apple has not been able to disrupt the market with something like an iPod or iPhone, we also need to face the reality that expectations of consumers have increased and there is too much competition in the market. It has become way harder for any company to dazzle their customers any more. I think Apple’s incremental updates are pretty good and our customers love them. We want to make quality products that just work out of the box and don’t like experimenting on our customers with gazillions of shitty products like Amazon does. When we release something, we make sure that our customers would love it and that hasn’t changed since 2011.
- Lol. Are you from Fox news? There is no self-driving car team in Apple. #FakeNews
- Wow, good that I didn't agree to interview there when approached. Is it game over, for them?
- Lol. So to spell it out, revenues for intelligent cloud division include Windows server, Enterprise services (which include Enterprise agreements for office 365, Windows and other support agreements for Enterprise) along with Azure. But Microsoft refuses to break down the revenue for Azure on its own. Apparently Microsoft has something to hide about Azure revenue. The real revenue is coming from server and office 365, which are essentially taken from Windows and Office orgs. Brag about Azure when Microsoft isn't scared to publish revenue for Azure on its own. And btw, Android outsells windows nearly 10X.
- Everyone is solving the easy 80% problem and claim they can do self driving
The rest 20% will be the hardest and nobody will get there in 10 years
Expect the self driving hype to cool down pretty soon
- Their pitch was like “we have a plan now on how to execute and this is the most desired team at apple now”. Honestly the people who interviewed me were super smart and have done a lot of amazing things with iPhone cameras and operating systems.
I just found their offer to be low and had a really good offer from another place. Would have picked apple otherwise.
- I am in a unique position where there is the potential to be laid off at my current employer, and I happened to clear onsite interview with this group at Apple. So worst case scenario is nothing and best case I’m choosing between two opportunities. The uncertainty is the worst part.
There’s other stuff out there but I like my current job, and this opportunity is probably the best Segway into tech/Bay Area for me.
- Facebook nksz83Why a decade away? Aren’t waymo and cruise already driving 1000s of miles per disengagement? Maybe won’t work in snow or rain lol but can always sell in CA and Dubai first lol
- Pretty much companies already spent tons of cash on it like
Waymo, Uber...Other companies they have to make it work. Because they already spent tons on it there is no turning back.
Apple haven't dumped that much cash into the priejct or even started. So it makes sense they chose safer path to backoff and observe this market.
(Plus Apple is making luxury cars like Tesla, so I don't think it's that essential for them for having level 5 self driving to support their business modell