I would like to know SEO. I've been offered inbound marketing from HubSpot but I don't believe that specifically the same thing. I'm not looking to spend a lot on this but if there's any online class or book I'd be gratefully appreciated.
+1 to Eric Enge, HubSpot has a free SEO course now too
Semrush just released a video course that seems decent. Cheap tool. You get it with the ~$200 subscription, and it’s a worthwhile tool.
Also art of seo. Still good.
I’d recommend that you start with articles. Do check out websites like Neil Patel’s and Search Engine Journals. They keep sharing a lot of knowledge on their platforms in easy-2-consume chunks.
There are a little intro level but should give you a few perspectives: Wikipedia Article about SEO https://en.wikipedia.org/wiki/Search_engine_optimization Moz guide to SEO https://moz.com/beginners-guide-to-seo Ahrefs Guide to SEO https://ahrefs.com/blog/seo-basics/ If you have more questions drop me a line.
Have you read a lot about SEO? Do you have more advanced recommendations as well?
This is a good starting point if you’re new https://ahrefs.com/academy/seo-training-course Brian dean has a more advanced course (Backlinko)
This one is good for in-house SEOs https://seomba.com/ mostly helps understand how to build business cases for executives and get your sh%t done at an enterprise. Product-led SEO by Eli is a good book if you want to learn how to think about SEO from a growth perspective aka product led growth leveraging SEO.
Learn from anywhere free or paid books video tutorial but as far as I know You will learn it while practicing
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As far as books I would recommend cofounder of SEOMoz Rand Fiskin's "Inbound Marketing and SEO" and "The Art of SEO" by Eric Enge.