42% of Facebook Employees Are Concerned About Advertisers Pulling Ads Off Of The Platform

Last Friday, Facebook announced on Friday it would add new guidelines to label hate speech after brands like Coca-Cola and Starbucks temporarily stopped advertising on Facebook. The boycott, spurred by civil rights organizations, is an effort to pressure the social media giant to crack down on hate speech and misinformation. Blind, the anonymous professional network with over 3.6 million verified users, asked 53 Facebook employees three simple questions: 

• Do you agree with Facebook’s new hate speech and voter suppression guidelines?

• • • • • 32% said no

• Are you concerned about advertisers pulling ads off of Facebook?

• • • 42% said yes 

• Do you trust Mark Zuckerberg’s Leadership?
  • • • 83% said yes 

While more than half of Facebook’s employees disagree with the new hate speech and voter suppression guidelines, they still overwhelmingly trust Mark Zuckerberg’s Leadership. With advertisers voting with their dollars and election season around the corner, it looks like social media platforms are progressing towards taking hardline stances on toxic speech.

These policy changes are particularly insightful from the perspective of employees within the organization.