GroupM AdExchanger / Aug 5, 2020
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AdExchanger
GroupM Which-50 / Aug 4, 2020
Finecast, GroupM's addressable TV business, has launched the Finecast ID, which will enable advertisers to measure and manage frequency and reach across the broadcast video on demand ecosystem for the first time. The agency worked with SBS, Seven, Nine and Ten to develop the identifier which gives marketers the ability
Which-50
GroupM ExchangeWire / Aug 4, 2020
Adverty, the leading in-game platform for advertisers, agencies and game publishers, has announced further expansion with three strategic hires, following the launch of its UK office earlier this year. Adverty delivers seamless advertising which connects brands and audiences through its revolutionary display advertising technology built for gaming.
ExchangeWire
GroupM MediaPost Communications / Aug 4, 2020
Havas London is joining forces with diversity organization Creative Equals to make its own internal anti-discrimination framework accessible to all interested participants. This "Press Pause policy," which has been used by Havas London since January 2019, is available at creativeequals.org/press-pause and provides "zero tolerance" talking points to empower employees to 'pause' an uncomfortable or problematic encounter before a number of potential next steps are taken.
Havas London 'Presses' Forward With Diversity Initiative 08/05/2020
GroupM MediaPost Communications / Aug 4, 2020
Last week's announcement that Stagwell Group agencies Code and Theory (C&T) and Scout Health united in the creation of Code and Theory Health signals a major move in the network to concentrate on health and wellness. Instantly having "premier credentials in rare diseases is a powerful way for Code and Theory to establish its healthcare division," explains a C&T spokesperson.
Stagwell Combines C&T, Scout To Form Code and Theory Health 08/05/2020
GroupM MediaPost Communications / Aug 1, 2020
GroupM's Mindshare unit had the best first half of 2020, increasing its revenue by $52.2 million over the same period a year ago, according to estimates released today by consultant R3 Worldwide. Omnicom's OMD ranked second, generating $45.5 million in revenue gains for what arguably has been the most challenging first half in recent memory, due to the COVID-19 pandemic.
Mindshare Leads Media Agencies In First Half Growth, Holding Cos. Drop As Much As 23% 07/31/2020
GroupM Digiday / Jul 31, 2020
The killing of George Floyd and the subsequent racial equality protests have cast a spotlight on how advertisers can spur equality with their marketing spend and curated marketplaces are emerging as a way to make that happen with minority-focused publishers.
Digiday
GroupM MediaPost Communications / Jul 31, 2020
WPP has released its EEOC workforce diversity data for the U.S., revealing that Blacks comprise 2.2% of the region's senior/executive level managers, while Asians account for 5.7% and Hispanic/Latinos 5.8%. Whites account for 85%. The remaining portion of staffers not captured in the breakdown identify as members of other racial groups as defined by the EEOC.
WPP Releases EEOC D&I Data, Forms Inclusion Council To Accelerate Change 08/03/2020
GroupM MediaPost Communications / Jul 31, 2020
GroupM's Mindshare unit had the best first half of 2020, increasing its revenue by $52.2 million over the same period a year ago, according to estimates released today by consultant R3 Worldwide. Omnicom's OMD ranked second, generating $45.5 million in revenue gains for what arguably has been the most challenging first half in recent memory, due to the COVID-19 pandemic.
Mindshare Leads Media Agencies In First Half Growth, Holding Cos. Drop As Much As 23% 07/31/2020
GroupM More About Advertising / Jul 31, 2020
WPP has joined its industry peers in releasing US diversity data and it makes pretty horrible reading. WPP, it seems, has the lowest percentage of black executives at a scarcely believable 2.2%. CEO Mark Read says: "We have a huge amount of work to do.
WPP reveals shocking US diversity numbers | MAA
More About Advertising
GroupM Marketing Dive / Jul 31, 2020
Google's total advertising revenue fell 8% to $29.9 billion in Q2 from a year earlier as the pandemic's economic fallout weighed on marketers' media spending, according to a quarterly report parent company Alphabet shared Thursday. It was first time in the search giant's 26-year history that its ad revenue had declined from the prior year, the Wall Street Journal reported.
Marketing Dive
GroupM Red & Black Student Newspaper / Jul 31, 2020
The Global Fabric Wash and Care Market Report 2020-2026 offers extensive important statistics, future trends, and competitive landscape data in the particular sector. The research report on the Fabric Wash and Care market expands elementary details related to the supply & demand analysis, participation by leading industry players and Fabric Wash and Care market share growth statistics of the business environment.
Red & Black Student Newspaper
GroupM IMDb / Jul 30, 2020
Michael Quigley, executive vice president of content acquisitions at the recently-launched HBO Max, will give the keynote presentation at the upcoming NATPE Streaming Plus event in September. The upcoming NATPE Streaming Plus event will be held virtually from September 14-17.
IMDb
GroupM videoageinternational.net / Jul 30, 2020
NATPE confirmed that HBO Max's Michael Quigley will present the opening keynote at NATPE Streaming Plus. At HBO Max, Quigley serves as EVP of Content Acquisitions.
GroupM AdExchanger / Jul 30, 2020
The COVID-19 crisis has sent Criteo spinning with a mix of headwinds and tailwinds. Criteo earned $438 million in Q2, a 17% decline from the same period last year, according to its earnings report on Wednesday. By comparison, Criteo's Q1 2020 revenue had dipped 3% year-over-year.
GroupM MediaPost Communications / Jul 30, 2020
Several of the world's biggest advertising companies reported earnings results in the past week, and they tended to express cautious optimism that the worst part of the coronavirus pandemic may be behind them. Their commentary may indicate that publishers will see stronger signs of recovery during the key back-to-school and holiday shopping seasons.
GroupM The Wall Street Journal / Jul 29, 2020
Interpublic Group of Cos. reported a decrease in organic revenue, a key industry metric, further demonstrating the impact of the coronavirus pandemic on the ad industry. IPG reported second-quarter net revenue of $1.85 billion, a decrease of 12.8% from the same time period last year.
The Wall Street Journal
GroupM Motley Fool / Jul 29, 2020
( Pinterest's NYSE:PINS) revenue growth is likely to continue to benefit as online media and ad spending recovers. It's already mounted an impressive comeback since the onset of the COVID-19 pandemic, and I think its second-quarter earnings report on Friday will show continued strength.
GroupM Hollywood Reporter / Jul 29, 2020
Michael Quigley, executive vp of content acquisitions at HBO Max, will give the opening keynote speech to kick off streaming industry trade fair NATPE Streaming Plus. WarnerMedia's new streaming service attracted 4.1 million overall subscribers in the first month after its May 27 launch.
Hollywood Reporter
GroupM Variety / Jul 29, 2020
Variety