As we enter into the retail industry’s Golden Quarter, the World Cup’s late November kick-off might throw a spanner in the works for brands’ Black Friday and Christmas campaigns — and will inevitably spark even greater competition for brands to achieve cut through. While LoopMe research into...
VideoWeekIn this week’s Week in Review: Netflix with ads gets
VideoWeekLoopMe, a leading brand-focused mobile advertising platform, today announced that Mainardo de Nardis, former CEO of OMD Worldwide, is joining
MarTech CubeMainardo de Nardis joins as chair of board to guide next phase of international expansion at mobile ad platform
BusinessCloudLoopMe, a leading brand-focused mobile advertising platform, today announced that Mainardo de Nardis, former CEO of OMD Worldwide, is joining its Boar
E-commerce, sustainability and influencer marketing emerged as focus points in this year’s Digiday Technology Awards shortlist.
DigidayThe industry represents a rare bright spot in the country’s struggling economy.
Rest of WorldThe Women in Content Marketing Awards (WICMAs) recognize and celebrate women who lead and shape the landscape of the content marketing industry.
CMSD board wanted to extend contract of outgoing CEO Eric Gordon months ago, sources say.
clevelandDMEXCO, one of advertising’s biggest events is back. What can you expect from the conference after a three-year hiatus?
ExchangeWire LogoAccording to insider sources, Netflix will launch the new tier on November 1 in multiple countries, including the UK, the US, Canada, France and Germany.
Lesson one: Always give your guests an itinerary.
With so many TikTok filters out there, what is the cream of the crop?
We Got This CoveredRankings also cover mobile programmatic suppliers.
www.mediapost.comMetaverse ad agency Luna Market has rebranded to Insomnia Labs, a Web3 ad and technology company focused on bringing major brands like Under Armour, Curry Brand, and L’Oreal into the metaverse.
www.mediapost.comDisney+ has quietly removed the original “Avatar” to encourage fans to go to theaters to see it before its sequel hits cinemas in December.
www.mediapost.comTwitter Pixel, Conversion API and App Purchase Optimization tools are available to all of the social platform’s advertisers.
www.mediapost.comBGF has backed eight new companies in London and the South East in the first half of 2022.
The recent news that environmentalists are suing Dutch airline KLM for “greenwashing” emphasises the stark shift in consumer attitudes towards sustainable brands — and the integrity of those brands in implementing green policy promises. As the advertising industry and climate change discussions beco…
TravelDailyNews InternationalThe Feil Organization has secured leases with three office tenants at two of its properties in Manhattan’s Midtown South.
Bisnow
