http://tiny.cc/5mw4cz Who will buy..Google? Apple?
Definitely not Apple - they won the battle so why waste money!?
I can sense the downward spiral, have owned Fitbits for years. Love the watches. I depend on it for sleep tracking. Verily could benefit from them but I'm just a lowly engineer.
Google already bought a watch company this year. They won't buy another. Neither will Apple.
Fitbit would be a great fit for Apple , Amazon, Microsoft or google. Apple get in the lower price range and Integrate with android platform. Amazon , Microsoft or Google to get in the smart watch category.
Apple never tries to integrate with android or any other platform. It is even trying very hard to get people tied up on its ecosystem.
Amazon will probably buy them. They’ve already integrated Alexa into the Versa 2 as an offering to Bezos. It’d be strange to have Alexa on a Google device.
finally. the founder/CEO finally let go
Amazon