In the future when the industry consolidates, car services like Lyft, Uber and rental car compaines are dead. Google or <insert name> will offer free car service for playing ads the whole time on TVs.
Car compianes will no longer sell cars in mass beacuse who wants that cost when you have a free limo. Subways and Buses will die a slow death because i have a free personal limo and no longer need to run on thier schedule.
Gas stations, tire shops, carwashes are dead because free limo fleets will be maintained centrally.
The list goes on and on.
The winner will be whoever is building thier own cars cheapest with the best features much like the hypercloud companies build thier own servers.
Is Google buying GM, Ford or Tesla?
Is Apple buying one of the?
Is Amazon buying one of them?
Is Microsft even looking at the Advertising game in a free car service world?
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comments
What make you think advertisement could ever cover the cost of single passenger rides, which will still be an order of magnitude more expensive than mass transit.
keep on dreaming, it will be cheaper but not that cheap.
Yet they are still loosing money at this time. They need to scale up, add more riders.
Bike sharing services is mostly run as a public service, subsidized by cities.
No, bike sharing does not have ad revenue at a scale that can cover all cost. That's why they go with a membership model. Ads is not the primary source of revenue.