Creative Director / Design Director

Sunrun
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Oct 26, 2021 7 Comments

What’s the expected TC (base + bonus + RSU) for a Creative Director / Design Director at a FAANG or equivalent?

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TOP 7 Comments
  • New / Design
    Ofrs37

    New Design

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    Startup Shell
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    Digital Product Designer, 5 YOE, Design School BFA
    Ofrs37
    At least 300k total comp. $225 base minimum, soup du jour on the rest. Although I really wish other people would also answer. I’m not at this level yet although looking to be a design co-founder probably before a director
    Oct 27, 2021 2
    • Sunrun
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      OP
      This is a fair assessment.

      Not at my current company. At new company and my here’s my breakdown as a design lead ($175k + 20% + $60k).
      Oct 27, 2021
    • New / Design
      Ofrs37

      New Design

      PRE
      Startup Shell
      BIO
      Digital Product Designer, 5 YOE, Design School BFA
      Ofrs37
      Am a lead as well and our comp is same. Only difference is stock is only $40k
      Oct 31, 2021
  • I just interviewed and received offers for Senior/experienced Mgr Product Design roles. They all have come in at $200-$250k base - lower at hot startup and higher at established tech company. All sign on bonuses were $50k.

    The equity varied widely across the companies. $55k across 4yrs at startup with 20% yearly bonus to $900k across 4 years with 25% yearly bonus at established company.

    I would not expect these numbers for graphic design, these are for product design engineering.

    I don’t believe I could have negotiated much on base bc these companies have their tiers pretty well locked in. The other numbers are filled with negotiation.
    Oct 29, 2021 0
  • Amazon
    pancake02

    Go to company page Amazon

    pancake02
    Product Design Director? Or Creative Director? The range varies a lot between these two different roles.
    Oct 28, 2021 2
    • Sunrun
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      OP
      All of it. There are varieties in the roles, but sometimes they blend based on someone’s background.
      Oct 28, 2021
    • Amazon
      pancake02

      Go to company page Amazon

      pancake02
      Within FAANG, TC is generally x2-x3 for Product Design Directors compared to Creative Directors. Creative Directors sit in a different design family (visual) and comp band.
      Oct 28, 2021