I’ve noticed after 10+ interviews and portfolio reviews that companies care more about visual design than UX. I’ve had no luck landing a job because my work is tied to IBM’s design system . Even though , I have complex interaction and UX case studies that show my process and business results . Is this normal ? #design #ui/ux #interviews
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Spend some time cleaning up your portfolio projects with better visual design. This includes any and all artifacts presented, like diagrams, flows, slides, wireframes
I’m not sure what you mean about your work being tied to IBM’s system, but get to know Figma and other current tools if that’s the issue. Reproduce an old project to practice.
I also really dislike the overemphasis on visual design in some roles. But the nice thing is there are so many intersecting planes to UX (research, visual, accessibility, usability, content strategy/ia, ui, product strategy), that every role is going to be a bit different and you can move along any of those planes to a different role.
So I started my career as a ux designer at ibm , so all my work and case studies are using the carbon design system and my “visual design “ looks all the same and that’s where most of my feedback from portfolios mention that they want to see more visual design outside of the carbon design system .
I guess some companies , when they look for product designers they really want a ux and visual design person . It seems that’s where the difference is in ux and product design job descriptions
BUT If you play the game and post things like "Daily UI" challenges to dribbble, you can use that bias to your advantage.
( Might be helpful especially in your case since you could show work outside of IBMs design systems)
The earlier stage the company is, the more they will want someone who’s a great visual designer.