The digital ad spending went well over the $200 billion mark in 2021, after an unprecedented 38.3% increase since 2020, according to data from eMarketer.
Omdia: 60% of Global Netflix Subs to Use Ad-Supported Option by 2027 – Media Play News Media Play News
Meta Platforms has been significantly de-risked at the current levels and has dropped to its long-term support. Read why we reiterate our Buy rating on META.
A study by Deloitte in 2019 said that viewers on OTT platforms will watch ads in exchange for a subscription fee reduction. Viewers who have used SVOD..
Select analysts believe these three Berkshire Hathaway holdings can more than double.
On this episode, we discuss neobanks’ primary revenue streams, their sustainability, and insights from Insider Intelligence’s “US Banking Digital Trust Benchmark 2022” report. In “Story by Numbers,” we pick four numbers to tell the story of the growth and health of neobanks. And in “Inside Baseball,…
Shopify’s latest product launches promise to help calm the waters for cross-border selling, but it isn’t likely to be entirely smooth sailing. Join our analyst Bill Fisher as he hosts analysts Paul Briggs and Carina Perkins to discuss the opportunities and threats to cross-border trading around the…
These two companies are poised to become great long-term investments.
The Biden administration and TikTok are working on an agreement that would let the video-sharing site keep operating in the US, but negotiations have stalled over concerns that the company’s Chinese ownership poses a national security threat, people with knowledge of the matter said.
Safest payment applications to know compatible with iGaming sites
LTK, the SoftBank Group Corp.-backed social shopping tool, is now allowing users to buy from virtual storefronts curated by influencers through its own app.
DV competes in a very large and growing TAM, supported by several tailwinds. Read here on my analysis of DV stock and why I think it’s a buy.
Hard to live in real and reel world at same time, says influencer
5 things you may have missed in grocery.
These are seven of the hottest AI startups that are helping retailers meet their holiday goals and customer demands.
These durable businesses would make great additions to any investor’s nest egg.
Alphabet will start monetizing short-form videos, allowing YouTube to return to growth mode. Click here to read why I think Google stock is a buy right now.
Two legislative bills that stand to protect newspapers from Big Tech’s power to dominate advertising currently hang in the balance. Here’s a closer look at why they were written, where they stand today, why they’re imperative to the future of the already-shaken newspaper industry — and why the midte…
On today’s episode, we discuss what to note about TikTok’s ascent, how much time on social media is spent watching video, and the discrepancy between TV and connected TV ad spend. “In Other News,” we talk about how Instagram Reels’ engagement stacks up against TikTok’s and whether ad-supported video…
On today’s episode, we discuss where the travel industry’s recovery is at, whether the rebound will stretch past the summer, and the lasting changes to the ways folks travel for business. “In Other News,” we talk about what to make of Snapchat’s new plan for growth and how Apple wants to expand its…