Just curious if people have had experiences with different approaches/structures to fuel innovation. (especially in consumer electronics-hardware). Two approaches I have seen- 1) Create a team that focuses on research and development with a focus on products/experiences 4-5 years away. Develop concepts to some fidelity and pass on to "production" team. 2) Increase product life cycle to 2-3 years (or have teams that leap frog) and see product through from conception to production. Curious if people have had experiences (positive or negative) with these or maybe other models ?
Just take the team to common area or cafeteria and ask them to come up with ideas to new products which can be used in that common area or cafeteria. A person who can bring up at least 5 ideas definitely will be a creative person. There is always room for new ideas at any place in the world.
Hi Tim Cook, great to see you here
Weekly 2hour session with the team. I quickly realized that some people are not creative at all, but excel in other ways.