LayoffsJan 4
MassMutualCarFan
VideoAmp 20% layoffs and CEO ousted
The founder of VideoAmp, a measurement-technology start-up that has been vying with Nielsen and others to create a new means of tabulating video audiences, is stepping down from his CEO role just as the company plans to lay off nearly a fifth of its staff. https://variety.com/2024/tv/news/videoamp-peter-liguori-ross-mccray-ceo-layoffs-1235861869/ I remember them hiring even after the sept layoffs of 10%. The market for video viewing metrics is way too crowded, especially as streaming platforms themselves want to be sole provider of that data.
Peter Liguori Named VideoAmp Chairman As CEO Ross McCray Steps Back Amid Layoffs
Variety
Variety
Hopefully the layoffs slow down in 2024
They will slow down but won’t go away until financial policy loosens as that’s the main factor behind it.
I also imagine as they automate more processes they may do another round of layoffs later in year...do more with less