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Tomorrow is Monday and I feel
Our product management family is meant to run tech products life-cycle, so there should be no overlap between the two families. The Amazon role would link up with roles in web design/product family I've seen in one of our org units.
In my experience, they manage the go-to-market strategy for new features. But I'm sure there more to their jobs then that.
Can you expand on your point
Go to market strategy. How do we market/present a new feature to the public? How do we promote it? Where will it land on social? Publications? Email?
If this is for an actively hiring role, ask the recruiter or whoever you're interviewing with. If this is just in general, ask again after the layoffs are over and we'll see who's left.
Is product marketing going to take a big hit in this wave?
Maybe? We won't know until after the wave is over.