Hackathon for marketing??
Hackathons have been the bastion of engineers for so long! Considered an event that’s right up their alley; engineers and developers have practically staked their claim to it. Having witnessed countless successful hackathons for almost 3 years since I work for HackerEarth which offers hackathon software for organizations, I had a strong feeling that the format would work wonders for marketers as well. The reason was the structure of the format which allowed participants to solve pressing issues and churn out new ideas to achieve the objectives… both non-negotiable for any marketing function to succeed What do you say? https://www.hackerearth.com/blog/innovation-management/the-marketers-guide-to-innovation-with-hackathons/
HackerEarth Blog
What would a marketer be “hacking” together?
Yes, we build something or did something which was not feasible in our day to day activities.
A marketer would come up with a better name for them like, I don’t know, Sellathon where the objective is to sell a ton of shit...
Not angry, my apologies if I sounded disrespectful
Maybe there would be a communication gap. Sorry buddy.