StartupsApr 30, 2019
Newmeme9

Mint vs Credit Karma revenue

Why does Credit Karma have significantly more revenue than Mint? They're both just lead gen for financial products.

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Facebook gluteus Apr 30, 2019

Seems like credit karma does a better job marketing (just my guess)

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az_eng Apr 30, 2019

This.

Salesforce aTicTac May 1, 2019

They also do a better job of promoting credit cards/loans and getting referral kickbacks.

Credit Karma YJod40 Aug 18, 2019

I think Credit Karma leverages the data better for recs. Mint focuses on selling ads.

Intuit tXOo76 Oct 17, 2019

Literally no marketing for Mint vs Credit Karma’s aggressive ad campaigns. (Read, buying subs not earning subs)