I am a decently sized electronic artist in-between work stuff and wanted to see if anyone from #spotify had any insight into their playlist submission process as it can make or break an artist or release these days . I got really lucky with a major add early in my career but since then with much better and bigger releases have gotten nowhere . Would love to get an inside perspective on how this works as I can't imagine how hard it is to filter out all the garbage. #spotify
Spotify programmers get pitched literally thousands of tracks every week. There’s no way anyone could listen to everything. There are different signals— be they consumption data, what label is involved, whether you trust the pitch source, etc.— that are used to select what actually gets heard by each human. Even then, most tracks that make it through the filters don’t get heard all the way through. Cutting through the noise is hard and the only truly effective and consistent way to do it is to have as close a connection to the right programmers as possible. This means networking your way in and building real relationships or affiliating yourself with someone who matters (e.g., a respected label, manager, publisher, etc.).
Yeah makes total sense and this was my assumption but figured I'd see if anyone had more perspective .
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I don’t know the answer but I think I’ve heard your work if you are one of the people who’ve shared it on slack random channel. Just wanted to say, I think it’s amazing that you’re following your passion outside of work especially at a place like Cruise! 👏👏👏