What is the base and total comp these days in Silicon Valley for demand marketing and product marketing roles with 5-8 years of experience? Enterprise (not startup)
Previous commenters range of 150-250 is about right. The range is so large because there are so many different places someone could be with 5-8 years experience. I know people who aren’t even managers with that level of experience and they might not even crack $100k. On the other hand, I know plenty of go getters in the Bay Area who are already well over $200 in director roles or above (although higher titles like that would be at a startup). Given your parameter of a large enterprise I’d say the most likely is $175-$200, with a Manager or Sr manager title.
Also titles don’t always translate. I am PMM (non Director) at Facebook pulling in $450K a year with 10 YOE. I’d probably need a VP title to make the same at many places.
Your TC is awesome. Does it include refreshers as well?
Are you IC 7? Currently at PMM at Instagram.. trying to figure out if there’s still growth since our PMM team is still small compared to the rest of Facebook Inc..
Several companies pay highly tenured product marketers well above half a million.
Typically PMM salary > demand marketing too.
Could anyone comment on how much product marketing salaries will differ from demand gen marketing salaries? Any ideas why demand gen runs lower?
Demand gen can be outsourced to agencies, product marketing cannot
Not sure why because in my opinion demand gen marketing is harder than product marketing but it seems to pay lower
150-250 depending on role