Apple now receives an estimated $8 billion to $12 billion in annual payments — up from $1 billion a year in 2014 — in exchange for building Google’s search engine into its products. It is probably the single biggest payment that Google makes to anyone and accounts for 14 to 21 percent of Apple’s annual profits. Easy money? #tech
Fuck Apple for making money, they should just use Karen's SJW woke search engine.
Google pays Apple north of $7 billion annually to be the default search engine on iOS. But it makes about $25 billion in ad revenue from searches on iPhones, iPads, and Macs. Seems like a win-win. Also, I don't think I would compare this to profits but rather revenue.
And if competition was more viable in a search engine market we might get even more!
While this intuition may make sense at first blush, it unfortunately doesn’t hold. Even if Bing got to be the default, Bing’s total revenue from getting to be default would likely be less than 35% of the TAC Google pays Apple. That’s because Google can much better monetize each ad due to its monopoly position. There would also be more users who would modify the default, again because of the monopoly.
You also have to consider how efficient the auction is with so few participants. From that angle -- a Vickrey auction model-- that money is left on the table either way. Even if Bing cannot bid up more than Google, having more participants could force Google to pay more.
And do you know the number of iphone users or Apple device users out there? Seems reasonable!!
It also means that google admit that android is shit. If android is far better than iOS, google don’t need to pay 10 billion each year to apple
Google and FB should boycott and pull all their apps and services off iOS to kill it off once and for all.
There’s 100 million iOS users. Assuming they pay the full 12 billion, they are paying $120 for each user per year or $10 a month. The amount of google searches the average user does per month, I’m sure Google gets 10x the revenue back.
It is just the same as Google getting paid for ads. Your search engine can be replaced by Bing if you don't pay up.
Who hosts iCloud and other Apple services?
Google and aws, but Apple is building up it's own cloud. Won't be surprised if it tries to migrate some of these from the hese public cloud vendors
I heard Apple is using AWS to host it's services. Not sure if this is true or no.