Marketing at Meta - what’s your experience?
I’m looking at switching positions and would love to get your feedback on your experiences with Marketing at Meta, in any marketing position but ideally Demand Generation. Any additional advice (or a referral from a kind soul) is appreciated and welcome - I’m a Demand Gen Manager at a large retail company within their Marketing Innovation team and wanting to switch to tech. TC: ~100k YOE: 7 #meta #marketing #demandgen #growth
STAR method is huge with faang. Based on your current experience, pick out a few examples that make the most sense to explain using STAR (campaign success/failure, research success/failure, creative design success/failure, etc).
Def need a referral. Will be hard to get an interview if you don’t have a tech background
There’s some consumer marketing teams (which maps closer to what you’re doing) so I’d check out those roles. Also some demand gen on the smb advertising side. Product marketing is its own thing, but if it explicitly says consumer product marketing that could count too.
A demand gen marketing position for SMB was actually the one that caught my eye so this is great feedback! Thank you
Any open roles? I'm 15+ YOE in digital marketing ... last 5 in large tech, thank you
I actually just applied to two growth roles with referral. Would love some insight/advice if you have any.
Start with a startup to get your foot in tech.
What's the right role for Faang in marketing for someone from CPG Brand Management?
I came from CpG brand management, I'm in marketing at Google now and have done B2B, and devices & services consumer marketing here. They like our backgrounds as it gives really strong foundations, good strategic experience and resilience, familiarity with fast paced environment etc.
I worked for 6 months as a Content Designer in the Sales org and it was totally dysfunctional. Endless pointless meetings. Constantly shifting priorities. No process. Everyone seemed to be desperately in fear of poor reviews. I quit as fast as possible.
You said it. Totally not worth being anywhere in the ads space.
How about Insights on product marketing both at the lead and manager level? What do people actually do because I find product marketing to be defined differently depending where you go.
pay will be 2x current tc, so def worth it
100% worth it!! Any advice/tips on going from Demand Gen in retail to tech?
ive never worked in retail, but i would use the classic STAR method for answering questions. i think most questions are behavioral. what's the role?