UX Design Case Study

hi everyone! i am doing a case study/design challenge for a company that i am interviewing with and I havent really done one of these before and am looking for some insight. they gave me a secnario to design for and told me to create 2-3 designs and describe how i would validate my designs. i came up with a few high level things but then started overthinking. should i be making personas or journey maps? i realize that they want to see my design process, but im not sure if these things would apply here since im designing for a scenario for which i really dont have any info. am i overthinking it?

@Design
Juniper Ynckfb Aug 18, 2019

If you don't have any info about the scenario, you should do some research first before designing. It could be online research or it could be interviewing people who are familiar with that domain. One way to become familiar with the scenario is with personas and journey maps so you can identify the user painpoints and design for that. Or, at least, you should call out the assumptions you made when you designed and discuss how you would test your assumptions. It's not about the deliverables you are "expected" to produce; it's about documenting how you arrived at your design proposals and how you communicate that thought process to stakeholders.

Uline csnB38 OP Aug 19, 2019

Thank you! I guess i should call out the assumptions since they said to include them- it’s just so odd to me because they want to see my thought process when designing but i have literally no info to base things on, so i guess that’s where the assumptions come in? Gah.

Juniper Ynckfb Aug 19, 2019

Yeah, it's tough. I think part of the challenge is to see if you have the grit to get that info yourself. I've interviewed design candidates in the past and have given them similar design challenges and the candidates that stood out were the ones who approached their research in novel ways, like not only doing online research, but also actually interviewing people who are the target audience, and maybe even doing some guerilla user testing on some initial design proposals. Of course, that level of effort is not expected from a design challenge but from a hiring perspective it showed how invested the person was in applying and gives a preview of the candidate's approach to vague requirements.