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Yahoo Advertising
Yahoo Advertising
- link Verizon officially dumps the Oath name for its media group https://www.fiercevideo.com/video/verizon-officially-dumps-oath-name-for-its-media-group?mkt_tok=eyJpIjoiWmpGbVpERmhaamszTXpRMSIsInQiOiJWV01nd2pHaW51XC9DdWc1S1FqYWh5WEVWXC96QTNHR0dFUUFicFN1OWhKWHQ5WmFETXl1dzloZXBHVHdJV0tldFBBaDd1R3BYUFBFNWM4TE91XC93NGNwY0xrNFpVYVcyQWpBeldJUFROSDMzTGR1eldNV2xza2pNTHp
- Does anyone believe ad products actually work? Here’s my take on digital advertising after 10+ years in the industry and having worked at Google, Snap, and in the agency world. I’ve personally spent hundreds of millions of dollars throughout my career. ———————————————————— -Attribution is still absolute dog crap. No one knows how to properly