I am planning to build a community app similar to blind or reddit but for niche a domain and slightly different purpose. Instead of building an app, I set up a Slack workspace as MVP because Slack is easy to set up and already have most of the features I need. My leap of faith was that there are people who want to use my product to communicate with each other about the niche domain/topic if I have it set up. Now that I have a Slack channel set up, how should I obtain the first 50 users? Fb /instagram ads?
Go where this niche market is. A lot of this will be inefficient and manual in the beginning, which means contacting individual potential users yourself rather than doing ads. Do things that don’t scale to get your first 100 and then think about wasting money in ads. There’s a course on Udemy by Evan Kimbrell called “Digital Marketing Masterclass: Get Your First 1,000 Customers” that may be useful. Good luck!
Great response and suggestions. Thanks <3
Be a door to door salesman digitally. If it’s as great as you say and it provides value to current set of users then word of mouth will help you gain more.
yes, ads
what is MVP?
Minimum viable product. Sort of a prototype that you can use for initial testing.
interesting, thanks!
If you haven't already, I'd definitely recommend giving this a quick read, some really cool GTM insights. https://www.thriftbooks.com/w/crossing-the-chasm-marketing-and-selling-high-tech-products-to-mainstream-customers_geoffrey-a-moore/246683/item/2646906/?gclid=Cj0KCQjw6s2IBhCnARIsAP8RfAi8WZ6LWstTyRGeDIYFbItf71_aS7QJeoEaEbs23iJYh-zUISpKGUQaApOzEALw_wcB#idiq=2646906&edition=2709732
Tech Industry
Yesterday
1317
Quit high tc job for a girl
World Conflicts
Yesterday
1364
Screw it. Don't care anymore. Let Israel take it. One state solution.
Tech Industry
Yesterday
1315
Brother beaten severely as a kid. Doesn’t speak to dad at all now.
Tech Industry
7h
1674
Are tech workers as rich as they think we are?
Tech Industry
Yesterday
8625
China CYBERATTACK on UK ? WTF
You need content other platforms don't have. For Blind it's job insiders whether it's tc, culture, wlb, etc. You need some insider info pertaining to your niche topic. Juicy deets. The tea. Spill the beans.
My assumption is that the product I am building will have that unique content. My MVP is to test my assumption. But unique content comes from users of my product so my Q was mainly around how do I attract the first 100 users who will gladly share unique content to thr platform?
Okay. So what's the main type of content. You're a user, too, btw.